Friday, 25 November 2011

FILMING: Avril Lavigne - My Happy Ending

Thursday 24th November - As our music video is starting to come together nicely we decided to watch our production through as a whole. We felt that the footage we filmed on 8th November (argument and flashback scenes) was not the best it could be. We felt in comparison to the rest of our  footage such as the Piano scenes and Puppet scenes these scenes did not look very professional in comparison and therefore these shots lacked quality. Today we re-filmed the argument and flashbacks scenes.

We decided to film in a room within the school`s Learning Support Department as this room was equipped with a sofa, table, lamp, wallpapered wall etc and therefore we felt this location would be effective in communicating to our audience a feeling of privacy, intimacy and a notion of "behind closed doors" - a domestic setting, a typical placement in which the theme of our music video - love vs heartbreak/ happy moments vs sad take place.

We also decided upon this location as we felt it had good lighting and as it was a reasonably small room more of our focus would be on the framing of  shots as the lack of room meant we could not freely move around and change our shot/framing, therefore we had to make the best of the space we had. We felt this location was a good choice as lighting and framing were an issue in the footage we captured on the 8th November.
















As well as filming the scenes with Tom we also filmed Kate`s reaction to the arguments that have taken place. A feeling of anger and upset which we feel our audience will be able to relate to as we have all experienced the after math of arguments and our feelings towards these arguments. In the heat of the moment many people get angry and upset and take it out on people or objects around them, this is an idea we wanted to communicate to our audience. Therefore, we decided to film shots of Kate messing up the room, chucking the sofa cushions and surroundings items around in a feeling of utter anger and upset towards the arguments and her troubled relationship. A screen shot of this footage can be seen below.



To emphasise a feeling of the actions which emotions have caused Kate to do, on premiere pro we decided to speed the footage up slightly and cut some of the footage out replacing it with cross dissolves to create an ellipsis of time and to create a quick, dramatic impact instead of boring the audience with a long sequence of footage.

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